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Kleeen raises $3.8M to make front-end design for business applications easy

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Building a front-end for business applications is often a matter of reinventing the wheel, but because every business’ needs are slightly different, it’s also hard to automate. Kleeen is the latest startup to attempt this, with a focus on building the user interface and experience for today’s data-centric applications. The service, which was founded by a team that previously ran a UI/UX studio in the Bay Area, uses a wizard-like interface to build the routine elements of the app and frees a company’s designers and developers to focus on the more custom elements of an application.

The company today announced that it has raised a $3.8 million seed round led by First Ray Venture Partners. Leslie Ventures, Silicon Valley Data Capital, WestWave Capital, Neotribe Ventures, AI Fund and a group of angel investors also participated in the round. Neotribe also led Kleeen’s $1.6 million pre-seed round, bringing the company’s total funding to $5.3 million.

Image Credits: Kleeen

After the startup he worked at sold, Kleeen co-founder, CPO and President Joshua Hailpern told me, he started his own B2B design studio, which focused on front-end design and engineering.

“What we ended up seeing was the same pattern that would happen over and over again,” he said. “We would go into a client, and they would be like: ‘we have the greatest idea ever. We want to do this, this, this and this.’ And they would tell us all these really cool things and we were: ‘hey, we want to be part of that.’ But then what we would end up doing was not that. Because when building products — there’s the showcase of the product and there’s all these parts that support that product that are necessary but you’re not going to win a deal because someone loved that config screen.”

The idea behind Kleeen is that you can essentially tell the system what you are trying to do and what the users need to be able to accomplish — because at the end of the day, there are some variations in what companies need from these basic building blocks, but not a ton. Kleeen can then generate this user interface and workflow for you — and generate the sample data to make this mock-up come to life.

Once that work is done, likely after a few iterations, Kleeen can generate React code, which development teams can then take and work with directly.

Image Credits: Kleeen

As Kleeen co-founder and CEO Matt Fox noted, the platform explicitly doesn’t want to be everything to everybody.

“In the no-code space, to say that you can build any app probably means that you’re not building any app very well if you’re just going to cover every use case. If someone wants to build a Bumble-style phone app where they swipe right and swipe left and find their next mate, we’re not the application platform for you. We’re focused on really data-intensive workflows.” He noted that Kleeen is at its best when developers use it to build applications that help a company analyze and monitor information and, crucially, take action on that information within the app. It’s this last part that also clearly sets it apart from a standard business intelligence platform.

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Google says it won’t adopt new tracking tech after phasing out cookies

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While we’ve written about attempts to build alternatives to cookies that track users across websites, Google says it won’t be going down that route.

The search giant had already announced that it will be phasing out support for third-party cookies in its Chrome browser, but today it went further, with David Temkin (Google’s director of product management for ads privacy and trust) writing in a blog post that “once third-party cookies are phased out, we will not build alternate identifiers to track individuals as they browse across the web, nor will we use them in our products.”

“We realize this means other providers may offer a level of user identity for ad tracking across the web that we will not — like [personally identifiable information] graphs based on people’s email addresses,” Temkin continued. “We don’t believe these solutions will meet rising consumer expectations for privacy, nor will they stand up to rapidly evolving regulatory restrictions, and therefore aren’t a sustainable long term investment.”

This doesn’t mean ads won’t be targeted at all. Instead, he argued that thanks to “advances in aggregation, anonymization, on-device processing and other privacy-preserving technologies,” it’s no longer necessary to “track individual consumers across the web to get the performance benefits of digital advertising.”

As an example, Temkin pointed to a new approach being tested by Google called Federated Learning of Cohorts (FLoC), which allows ads to be targeted at large groups of users based on common interests. He said Google will begin testing FLoCs with advertisers in the second quarter of this year.

It’s worth noting, however, that the Electronic Frontier Foundation has described FLoCs as “the opposite of privacy-preserving technology” and compared them to a “behavioral credit score.”

And while cookies seem to be on the way out across the industry, the U.K.’s Competition and Markets Authority is currently investigating Google’s cookie plan over antitrust concerns, with critics suggesting that Google is using privacy as an excuse to increase its market power. (A similar criticism has been leveled against Apple over upcoming privacy changes in iOS.)

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Yugabyte announces $48M Series C as cloud native database makes enterprise push

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As demand for cloud native applications is growing, Yugabyte, makers of the cloud native, open source YugabyteDB database are seeing a corresponding rise in demand for their products, especially with large enterprise customers. Today, the company announced a $48 million Series C financing round to help build on that momentum.

Lightspeed Venture Partners led the round with participation from Greenspring Associates, Dell Technologies Capital, Wipro Ventures and 8VC. Today’s round comes on the heels of the startup’s $30 million Series B last June, and brings the total raised to $103 million, according to the company.

Kannan Muthukkaruppan, Yugabyte co-founder and president, says the startup saw a marked increase in interest in both the open source and commercial offerings in 2020 as the pandemic pushed many companies to the cloud faster than they might have gone otherwise, something many startup founders have pointed out to me.

“The distributed SQL space is definitely heating up, and if anything over the last six months almost in every vector in terms of enterprise customers — from Fortune 500 companies across financial, retail, ISP or telcos — are putting Yugabyte in production to be the system of record database to meet some of their business critical services needs,” Muthukkaruppan told me.

In addition, he’s seeing a similar rise in the level of interest from the open source version of the product.”Similarly, the groundswell on the community and the open source adoption has been phenomenal. Our Slack [open source] user community quadrupled in 2020,” he said.

That kind of momentum led to the increased investor interest, says co-founder and CTO Karthik Ranganathan. “Some of the primary reasons to go and even ask for funding was that we realized we could accelerate some of this stuff, and we couldn’t do that with the original $30 million we had raised,” he said. The original thinking was to do a secondary raise in the $15-20 million, but multiple investors expressed interest in participating, and it ended up being a $48 million round when all was said and done.

Former Pivotal president Bill Cook came on board as CEO at the same time they were announcing their last funding round in June and brought some enterprise chops to the table. It was his job to figure out how to expand the market opportunity with larger high-value enterprise clients. “And so the last six or seven months has been about that, dealing with enterprise clients on one hand and then this emerging developer led cloud offering as well,” Cook said.

The company has a three tier offering that includes the open source YugabyteDB. Then there is a fully managed cloud version called Yugabyte Cloud, and finally there is a self-managed cloud version of the database called Yugabyte Platform. The latter is especially attractive to large enterprise customers, who want to be in the cloud, but still want to maintain control of their data and infrastructure, and so choose to manage the cloud installation themselves.

The company started last year with 50 employees, doubled that to this point, and now expects to reach 200 by the end of this year. As they add employees, the leadership team is cognizant of the importance of building a diverse and inclusive workforce, while recognizing the challenges in doing so.

“It’s work in progress as always. We’ve added diversity candidates right along the whole spectrum as we’ve grown but from my perspective it’s never sufficient, and we just need to keep pushing on it hard, and I think as a leadership team we recognize that,” Cook said.

The three leaders of the company have been working together remotely now since the announcement in June, and had only met briefly in person prior to the pandemic shutting down offices, but they say that it has gone smoothly. And while they would obviously like to meet in person again when the time is right, the momentum the company is experiencing shows that things are moving in the right direction, regardless of where they are getting their work done.

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$1.3M in grants go towards making the web’s open source infrastructure more equitable

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Open source software is at the core of… well, practically everything online. But while much of it is diligently maintained in some ways, in others it doesn’t receive the kind of scrutiny that something so foundational ought to. $1.3 million worth of grants were announced today, split among 13 projects looking to ensure open source software and development is being done equitably, sustainably, and responsibly.

The research projects will look into a number of questions about the way open source digital infrastructure is being used, maintained, and otherwise affected. For instance, many municipalities rely on and create this sort of infrastructure constantly as the need for government software solutions grows, but what are the processes by which this is done? Which approaches or frameworks succeed, and why?

And what about the private companies that contribute to major open-source projects, often without consulting one another — how do they communicate and share priorities and dependencies? How could that be improved, and with what costs and benefits?

These and other questions aren’t the type that any single organization or local government is likely to take on spontaneously, and of course the costs of such studies aren’t trivial. But they were deemed interesting enough (and possibly likely to generate new approaches and products) by a team of experts who sorted through about 250 applications over the last year.

The grantmaking operation is funded and organized by the Ford Foundation, Alfred P. Sloan Foundation, Open Society Foundations, Omidyar Network, and the Mozilla Open Source Support Program in collaboration with the Open Collective Foundation.

“There’s a dearth of funding for looking at the needs and potential applications of free and open source infrastructure. The public interest issues behind open source have been the missing piece,” said Michael Brennan, who’s leading the grant program at the Ford Foundation.

“The president of the foundation [Darren Walker] once said, ‘a just society relies on a just Internet,’ ” he quoted. “So our question is how do we create that just Internet? How do we create and sustain an equitable Internet that serves everyone equally? We actually have a lot more questions than answers, and few people are funding research into those questions.”

Even finding the right questions is part of the question, of course, but in basic research that’s expected. Early work in a field can seem frustratingly general or inconclusive because it’s as much about establishing the scope and general direction of the work as it is about suggesting actual courses of action.

“The final portfolio wasn’t just about the ‘objectively best’ ones, but how do we find a diversity of approaches and ideas, and tackle different aspects of this work, and also be representative of the diverse and global nature of the project?” Brennan said. “This year we also accepted proposals for both research and implementation. We want to see that the research is informing the building of that equitable and sustainable infrastructure.”

You can read the full research abstracts here, but these are the short versions, with the proposer’s name:

  • How are COVID data infrastructures created and transformed by builders and maintainers from the open source community? – Megan Finn (University of Washington, University of Texas, Northeastern University)
  • How is digital infrastructure a critical response to fight climate change? – Narrira Lemos de Souza
  • How do perceptions of unfairness when contributing to an open source project affect the sustainability of critical open source digital infrastructure projects? – Atul Pokharel (NYU)
  • Supporting projects to implement research-informed best practices at the time of need on governance, sustainability, and inclusion. – Danielle Robinson (Code for Science & Society)
  • Assessing Partnerships for Municipal Digital Infrastructure – Anthony Townsend (Cornell Tech)
  • Implement recommendations for funders of open source infrastructure with guides, programming, and models – Eileen Wagner, Molly Wilson, Julia Kloiber, Elisa Lindinger, and Georgia Bullen (Simply Secure & Superrr)
  • How we can build a “Creative Commons” for API terms of Service, as a contract to automatically read, control and enforce APIs Terms of service between infrastructure and applications? – Mehdi Medjaoui (APIdays, LesMainteneurs, Inno3)
  • Indian case study of governance, implementation, and private sector role of open source infrastructure projects – ​Digital Asia Hub
  • Will cross-company visibility into shared free and open source dependencies lead to cross-company collaboration and efforts to sustain shared dependencies? – ​Duane O’Brien
  • How do open source tools contribute towards creating a multilingual internet? – Anushah Hossain (UC Berkeley)
  • How digital infrastructure projects could embrace cooperatives as a sustainable model for working – ​Jorge Benet (Cooperativa Tierra Común)
  • How do technical decision-makers assess the security ramifications of open source software components before adopting them in their projects and where can systemic interventions to the FOSS ecosystem be targeted to collectively improve its security? – Divyank Katira (Centre for Internet & Society in Bangalore)
  • How can African participation in the development, maintenance, and application of the global open source digital infrastructure be enhanced? – Alex Comninos (Research ICT Africa (RIA) and the University of Cape Town)

The projects will receive their grants soon, and later in the year (or whenever they’re ready) the organizers will coordinate some kind of event at which they can present their results. Brennan made it clear that the funders take no stake in the projects and aren’t retaining or publishing the research themselves; they’re just coordinating and offering support where it makes sense.

$1.3 million is an interesting number. For some, it’s peanuts. A startup might burn through that cash in a month or two. But in an academic context, a hundred grand can be the difference between work getting done or being abandoned. The hope is that small injections at the base layer produce a better environment for the type of support the Ford Foundation and others provide as part of their other philanthropic and grantmaking efforts.

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